When the energy is this big, you want to feel it on screen.
Working directly with OLG, alongside Behaviour and Live Nation, Orange Partners captured Loud Luxury at VELD Music Festival in Toronto — covering the performance, crowds, brand activation and festival atmosphere to create fast-paced video and social content. The campaign extended into audio too: working with BBDO, we held auditions, cast talent, and recorded radio spots in our own Orange Lounge Studios. One integrated team helping bring the campaign to life across live events, social, video and audio.